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About Us

BOB Financial Solutions Limited was established in the year 1994. A Non-Banking Financial Company and wholly owned subsidiary of Bank of Baroda, it has established itself as a pioneer in the space of credit cards. BOB Financial offers an array of consumer & commercial credit cards and caters to all segments of customers with varied needs, including but not limited to everyday Shopping Cards, Travel Cards, Business Cards for large corporates as well as MSMEs. The company has exclusive credit cards for Defence Personnel including the Indian Army, Indian Navy, the Indian Coast Guard, Assam Rifles, professionals like ICAI, ICMAI & ICSI, co-branded cards with HPCL, Snapdeal, IRCTC, Premium Lifestyle cards like Eterna, Premier, and more such exciting variants. BOB Financial Solution's key differentiator are easy-to-understand products that are fairly priced, efficiently serviced, and can easily be availed through the digital-all application process.

BOB Financial Solutions Limited is also the merchant payment processing partner of Bank of Baroda merchant acquiring business.

Not just a plastic card, Bank of Baroda Credit Card is your anytime money, your easy to access, the exclusive credit card that has the power to meet your specific needs and enhance your life experiences.

  • A lifestyle you aspire to live
  • Your cashless travel partner
  • Your shopping companion

And it does all this by bringing to you exciting privileges across shopping, dining, travel, entertainment and more through carefully picked merchant offers.

What's more, you also earn rewards in form of reward points when you shop for these and other requirements using your Bank of Baroda Credit Card.

So it does not just empower you with Instant Credit, it delights by adding to your Savings too!

And applying for Bank of Baroda Credit Cards is simplest. We have a very simple 3-steps online application process with no need for a branch visit & any paperwork.

Step 1: Simply select the card of your choice

Step 2: Complete the process online only by E-signing your application using Aadhaar

Step 3: Verify your identity choosing VKYC


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  • By applying for a credit card, I authorize BoB Financial & its representatives to call me or SMS me with reference to my request. This consent will override any regristration for DNC / NDNC. I also understand providing credit card is at the sole discretion of the Company.
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(CIN:U65990MH1994GOIO81616).